Belazu Chef-grade ingredients for your kitchen
Following a major rebrand and repositioning, Belazu’s new platform shows how their chef-grade ingredients are born to serve discerning chefs in every kitchen.
Taking inspiration from Belazu’s own top chefs, we created a visual world where every element felt like it came from the world of top restaurants - from the handwritten notes and photography to the insights in the headlines.
The film, directed by HBLOCK at Time Based Arts, uses real-life hand-written notes from chefs to bring to life the precision and creativity that goes into being a top chef, and the detailed process of creating a new recipe using.
![](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/BELAZU_Newspaper_coverwrap.jpg?v=1717768835)
![](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/Belazu_Photo_Pouring_Oil.jpg?v=1717768835)
![](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/Belazu_Photo_Chop_Garlic.jpg?v=1717768835)
![bottle of olive oil](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/Belazu_Photo_Olive_Oil.jpg?v=1717768831)
![Posters](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/BELAZU_POSTERS.jpg?v=1717768830)
![newspaper](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/BELAZU_PRINT_16x9_1.jpg?v=1717768832)
![Newspaper ad](https://ca1-wnd.edcdn.com/_720xAUTO_crop_center-center_none/BELAZU_Newspaper.jpg?v=1717768833)
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