Our team

Simon Elvins
Co-Founder & Head of Art
Simon started his career working in identity and branding where he had his own studio and worked directly with clients in the arts and cultural sector, such as the British Council, Whitechapel Gallery and the Royal College of Art. Since then he worked at Wieden+Kennedy London for over 6 years where he led projects for Coca-Cola, Honda and Three. Simon has headed up the design department since he joined Wonderhood and is responsible for the overall visual output of the agency.

Roy Barker
Co-Founder & Head of Print and Project Management
Roy’s career began at AMV, before moving to indy start-up adam&eve in 2011, proving instrumental in their DDB merger the following year. Quickly entrusted to grow and run departments, he led their new Creative Production and Integrated Production offering. In 2021, Roy joined Wonderhood Studios to build and lead their Creative Project Management department, alongside taking responsibility for bolstering the output of both photography and design.

Lara Price
New Business & Marketing Director
Lara joined Wonderhood in 2021 as New Business & Marketing Director, responsible for the agency’s growth, all externally-facing comms and management of Wonderhood’s channels. Since joining Wonderhood, Lara has helped the agency see a 30% YoY growth, bringing in clients such as YouTube, MADE, Belazu and INEOS. Within the Design Studio, Lara oversees its ‘shop window’ and is responsible for all external comms as well as driving growth by leading on proactive and reactive New Business.

James Lunn
Senior Designer
James joined Wonderhood Studios in 2021 bringing with him 15 years experience as an independent designer working across multiple disciplines from typography and editorial design to the formulation of visual identity systems and motion design. He has created award-winning work, globally, for industry leading practitioners, studios and clients including: Nike, Coca-Cola, MINI BMW, Sagmeister & Walsh, Barnbrook and NBC Universal among others.

Lara Masojada
Design Project Manager
Lara's career started as a designer working for a menswear fashion label, Blood Brother. From here she moved over to VCCP where her advertising career began. In Jan 2022 Lara moved to Wonderhood Studios to marry her design & advertising experience by joining the Design Studio. Here she has helped launch the Design Studio whilst working on campaigns for Three, YouTube and Abel & Cole.

Joe Harris
Strategy Director
Joe started his career at The Brooklyn Brothers where he worked across a range of clients from global automotive clients to challenger energy providers. Here he picked up a total of 7 gold Effies awards for his work for Icelandic tourism and drove record growth for Icelandair. Joe moved to Australia in 2019 to join the most effective agency in the country: The Monkeys. Joe joined Wonderhood in 2021 as Strategy Director and works across Three, Branston and Starling Bank.

Eddy Yan
Account Director
After studying Architecture at university, Eddy pivoted industries and started his career in advertising at BBH in 2018. He worked on Barclays, Volkswagen Commercial Vehicles and more prominently on Western Union; creating global toolkits and leading a brand refresh that went live in over 80+ markets. Since joining Wonderhood Studios in 2020, Eddy led Three’s rebrand, growing up the brand alongside a new brand platform and positioning, as well as helping modernise Branston’s look and feel in their 100th year. Eddy was also shortlisted as Campaign’s Faces to Watch in 2021 and is currently Co-Chair of the Diversity Working Group.

Millie Smith
New Business & Marketing Executive
Millie's previous experience spans a range of industries before she transitioned into the world of advertising in early 2022, when she started at Valentine Worldwide, working across social and experiential channels for client JTI.
In the summer of 2023, she joined the Wonderhood team, where she assisted in launching the Design Studio. Additionally, Millie works closely with the team on new client projects and contributing to the studio's growth through new business.