OnTheMarket Get Real About Moving
OnTheMarket helps home movers get real about moving. There's a big disconnect between the dream of moving home and the frustration of the reality, leaving many home movers trapped in the fantasy phase.
But OnTheMarket are making it easier for those actively searching for a new home to make their fantasy a reality. This campaign brings this idea to life - and sees our OnTheMarket spokesperson wake people up to the fact that their perfect home is, in fact, still a dream world.
To snap out of the surreal and get real about moving, people can sign up to property alerts or get their home valued instantly online with OnTheMarket.
The campaign look and feel is built out from the map pin within the logo. This was then used as a simple device to work across a range of comms, from print to digital, and brought a number of headlines to life using animation.
Related Projects
