About us
Wonderhood Studios is a unique independent creative company founded by people with the skills to deliver impact across advertising, premium TV, social and design.
We provoke wonder through a neighbourhood of curious minds, developing original ideas that impact culture for brands, platforms and broadcasters. And because of our unique studio structure, working with and at Wonderhood Studios feels different. We are a vibrant community with a rich tapestry of expertise and diversity, coming together to create a dynamic environment. Our breakthrough thinking occurs at the boundaries of knowledge, disciplines and perspectives.
And keeping it is even harder.
Audiences are fragmented.
Media is fragmented.
We need new thinking.
This doesn’t happen by staying in your lane.
It takes a combination of skills.
Shared knowledge.
And a challenging POV.
Introducing Wonderhood Studios.
Built from the bottom up to work differently.
A neighbourhood of curious minds.
Under one roof.
Where strategy, insight and technology meet storytelling and design.
We partner with world-class talent.
To deliver breakthrough ideas.
To generate national conversations.
To provoke wonder.
And move audiences across the world.
Let us pay some real attention to you.
The Central Team
David Abraham
Founder and Group CEO
David is the former CEO of Channel 4 (2010 - 2017) and UKTV (2007 - 2010). He has led channels for Discovery Networks in the UK and USA and in the earlier part of his career, he was a co-founder of the creative agency St Luke's.
David co-founded Wonderhood Studios in 2018. The company is independent and is driven by an ethos of world-class creativity powered by a unique juxtaposition of skills and experience.
Sachin Dosani
Founder and Group COO
Sachin has spent the majority of his career working with and advising companies in the media and entertainment sector. In 2010, Sachin was a co-founder of ACF Investment Bank - a boutique mergers and acquisitions specialist within media and entertainment. He was initially based in the London office before spending several years across the LA and NYC offices. Sachin was involved in dozens of market-leading transactions across both the US and UK markets involving groups such as ITV, BBC, Sky, NBC Universal, Warner Bros, Sony, Lionsgate and All3Media.
Prior to ACF, Sachin spent 7 years at Grant Thornton — one of the leading accounting firms in the world — where he specialised in mergers and acquisitions after gaining his ACA
Becky Smith
Head of Finance
Becky joined Wonderhood in 2020 to lead the finance function from Publicis Sapient where she held various roles working across financial planning, reporting and analysis. She previously worked in the group finance team at FTSE listed Informa PLC.
Prior to this, she trained and qualified as a Chartered Accountant at top four accountancy firm KPMG.
Our DE&I Mission Statement
At Wonderhood, we are dedicated to fostering diversity and inclusivity across our organisation and in our creative output.
Recognising the importance of reflecting the rich tapestry of our modern, multicultural society, we actively champion diversity in both our workforce and the content we produce.
As part of this commitment, Wonderhood is continuously engaged in initiatives aimed at providing opportunities for groups that have historically been underrepresented in the advertising and television industries.
Through partnerships, outreach programs, and diversity-focused recruitment efforts, we strive to create an inclusive environment where everyone, regardless of background, can thrive and contribute to our collective success.
The Brokerage
To further our dedication to DE&I at Wonderhood, we are proud partners of 'The Brokerage', a social mobility charity focused on empowering young people from working-class and ethnic minority backgrounds to pursue their career aspirations. Through this partnership, Wonderhood provides opportunities for young individuals to participate in immersive experiences lasting between 1 to 6 weeks, aimed at providing invaluable insights into the industry. We are excited about the impact of this initiative and remain committed to fostering an inclusive environment where everyone can thrive.
London Living Wage Foundation
Wonderhood is deeply committed to ensuring that all individuals associated with our organisation are paid a fair and dignified wage. That's why we're proud to announce that we've secured accreditation from the Living Wage Foundation.
This commitment means that everyone, whether they're an agency worker, freelancer, or employee, will receive a minimum hourly wage of £13.15. The real living wage reflects the actual cost of living and enables our colleagues to lead fulfilling lives.
At Wonderhood, we believe in fair compensation for all, regardless of employment status or role. Securing accreditation from the Living Wage Foundation reaffirms our dedication to supporting the well-being and prosperity of our entire workforce.
Grierson DocLab
Wonderhood is a proud supporter of the Grierson DocLab training programme and hosts a yearly placement for 18-25-year-old trainees who want to thrive in the world of factual TV and documentary filmmaking.
We Are Doc Women
Wonderhood Television has signed up to We Are Doc Women’s 50:50 pledge, so that at least 50% of our programmes are directed by women. We ensure our productions are Albert-certified for sustainable best practice (https://wearealbert.org/).