Name: Wonderhood Studios
Address: 13-14 Archer Street, London, W1D 7BD, United Kingdom
Telephone: 02034050021
Price range: $

Domestic abuse spikes when England play in major tournaments, yet coercive control stays hidden in plain sight. We hijacked the nation's most familiar football chant and turned it into a warning. 'He's Coming Home' made invisible abuse impossible to ignore at the exact moment it mattered most, cutting through World Cup noise to become a national conversation.

Result

222 million earned reach.
23 million TikTok views.
A 78% increase in organic social traffic.
A 44% increase in visits to the Women's Aid donation page.

Women's Aid | He's Coming Home